Terms and Conditions

Version 2.1 (English) · applies to purchases made at vip.genmarketer.eu

Related documents: Privacy Policy · Refund Policy and Right of Withdrawal · Imprint

About this version. These Terms are the English-language version of the Hungarian Általános Szerződési Feltételek és Impresszum, and follow it in substance. They extend the version published at genmarketer.eu/terms/ with the clauses required for the recurring-payment (subscription) shop operated at vip.genmarketer.eu. Where a genuine discrepancy of meaning arises between the two language versions, and you are a consumer, the interpretation more favourable to you applies.

1. The Provider and legal notice

Name	Tibor Szántai, sole trader (egyéni vállalkozó)
Registered and postal address	Simon István utca 4/2, 4033 Debrecen, Hungary
Tax number	90986756-1-29
Register	Register of sole traders, National Tax and Customs Administration of Hungary (NAV). The public register entries can be checked by tax number in the NAV EVNY lookup.
Tax status	Exempt person for VAT purposes under Hungarian law (alanyi adómentes)
E-mail	info@genmarketer.hu
Website	https://genmarketer.hu/

Referred to below as the “Provider” or “GENmarketer”. The full imprint, including the hosting provider and the competent authorities, is on the Imprint page.

2. Scope and acceptance

2.1. These Terms govern the use of the products and services provided by the Provider on vip.genmarketer.eu, genmarketer.eu, genmarketer.hu, tudastar.genmarketer.hu and ai-csapat.genmarketer.hu, as well as within the related GENmarketer Skill Hub, downloadable products, training, consulting and connector services.

2.2. The user or purchaser is referred to below as the “User”. A Consumer is a natural person acting outside their trade, business, craft or profession. A Business User is one acting within their trade, business, craft or profession.

2.3. These Terms become part of the contract by express acceptance at the time of ordering or registration. The User may download, save and print them before accepting.

2.4. Product-specific conditions stated on the product page or in an individual offer — in particular price, billing period, access period, update period, consultation slot or package contents — form part of these Terms. In the event of a conflict, the individually and expressly communicated product-specific condition prevails, provided that it does not restrict a mandatory consumer right.

2.5. As a general rule, a purchase or paid subscription may be initiated by a person who has reached the age of eighteen and has legal capacity, or by a lawfully represented organisation.

3. GENmarketer products and services

3.1. The Provider may supply, in particular:

• online training and digital learning material;
• downloadable documents, templates, prompts, skills, knowledge bases, installation or configuration packages;
• time-limited, subscription-based or continuous online access to the GENmarketer Knowledge Base and Skill Hub;
• expert and marketing workflows for use with AI assistants;
• connectors to Google Ads, Meta Ads or other external platforms;
• group or individual coaching, consultation and marketing advice;
• bespoke services defined in writing.

3.2. The digital products are professional decision-support and work-assistance tools. They do not replace legal, tax, accounting, investment or other regulated professional advice. The User must review the output and adapt it to their own circumstances before applying it.

3.3. Output produced by artificial intelligence may be probabilistic in nature and may contain errors, outdated information, or elements affecting third-party rights. The User is responsible for carrying out human review before publication, launching advertising, or any other live use.

4. Registration and user account

4.1. Some products require a user account. The User must provide true, accurate and up-to-date data. A subscription always requires a user account, because access, renewal and cancellation are managed through it.

4.2. Access is tied to the registered person, or to the user seat purchased by the Business User. One seat entitles one natural person to use the service at any one time, unless the offer expressly includes team or multi-user access.

4.3. The User must keep their password, API key, OAuth connection, connector URL and other authentication data confidential, and must report any suspicion of unauthorised access without delay to info@genmarketer.hu.

4.4. Sharing, renting, selling, lending access, or using a shared account not covered by the number of purchased seats, is prohibited.

4.5. The User is responsible for operations carried out through their account until they report unauthorised use, except where the unauthorised use arose from a cause within the Provider’s control.

5. Orders and formation of the contract

5.1. On the product page the User is informed of the essential characteristics of the product, its price, the billing period where the product is a subscription, and the access and performance conditions. Pressing a button labelled “Order”, “Pay”, “Subscribe”, “Sign up” or equivalent constitutes an offer entailing an obligation to pay.

5.2. The User may check and correct their data before submitting the order. Input errors noticed after submission may be reported to info@genmarketer.hu.

5.3. The contract is formed upon the Provider’s electronic confirmation. If the confirmation does not arrive within forty-eight hours of submitting the order at the latest, the User ceases to be bound by their offer.

5.4. Orders placed on this site are concluded in English. Order and invoicing data are retained by the Provider for the statutory retention period. The current Terms are available for download; the version in force at the time of ordering can be identified on request.

5.5. The Provider may refuse an order in the event of an obvious pricing error, technical fault, lack of availability or a service that cannot be performed. Any amount already paid is refunded without undue delay in such cases.

6. Price, payment, subscriptions and invoicing

6.1. The price shown on the product page is the total amount payable. Prices in this shop are shown and charged in euro (EUR). The Provider is an exempt person for VAT purposes under Hungarian law and therefore does not charge VAT; no VAT or other tax is added at checkout. If this tax status changes, the product page and these Terms will be updated at the same time.

6.2. Payment may be made by bank card through the Stripe interface, or by another method indicated in the relevant offer. The Provider does not receive or store full card details.

6.3. Invoices are issued electronically and delivered to the e-mail address provided or made available through the invoicing system. The User is responsible for the accuracy of invoicing data.

6.4. For subscriptions, the fee falls due for each period indicated on the product page. Recurring charges may only be applied where the User received clear information about them before ordering. A subscription may be cancelled before the next renewal date; refunds for a period already started are governed by the product conditions and by mandatory consumer rules.

6.5. In the event of a failed charge, the Provider may restrict subscription access after reasonable retry attempts and notification.

Recurring payments — how a GENmarketer subscription works

6.6. What you are agreeing to. A subscription is a contract of indefinite duration with recurring payments. By completing the order you authorise the Provider, through Stripe, to charge the payment method you provided automatically at the start of every billing period, without a separate instruction from you, until the subscription is cancelled or ends.

6.7. Billing period. The billing period is stated on the product page and in the order confirmation. GENmarketer offers subscriptions with a monthly and, where the product page says so, an annual billing period. Both are charged in advance for the period that follows.

6.8. Renewal date. The first charge is made when the order is placed. Each subsequent charge is made on the same calendar day of the following period — the same day of the next month for a monthly subscription, and the same day of the next year for an annual subscription. Where that calendar day does not exist in the given month, the charge is made on the last day of that month. The exact next renewal date is always shown in My account → Subscriptions, and in the renewal reminder and payment e-mails.

6.9. Cancellation. The User may cancel a subscription at any time, without giving a reason and without a cancellation fee, in either of two ways:

• in My account → Subscriptions, using the Cancel button on the subscription concerned; or
• by an unequivocal statement sent to info@genmarketer.hu.

Cancellation takes effect for the next renewal: no further charge is made, and access continues until the end of the period already paid for. Cancelling is not the same as exercising the statutory right of withdrawal; that is described in clause 8 and on the Refund Policy page.

6.10. Changing the payment method. The card or other payment method used for renewals can be changed at any time in My account → Subscriptions → Change payment. The User is responsible for keeping a valid payment method on file for as long as the subscription runs.

6.11. Failed renewal. If a renewal charge fails, the Provider retries it a reasonable number of times and notifies the User by e-mail. If payment is still not made, the subscription may be suspended and, after a further reasonable period, terminated; access to the subscription-based content ends with it. A subscription suspended for non-payment can generally be reactivated by settling the outstanding amount.

6.12. Price changes. The Provider may change the subscription fee for the future. The User is informed on a durable medium — as a rule by e-mail — at least thirty days before the first renewal to which the new price applies, stating the new price, the date from which it applies, and the option to cancel free of charge before that date. If the User does not cancel before that date, the new price applies from the renewal indicated. A price change never applies retroactively to a period already paid for, and never to a one-off product already purchased.

6.13. Changes to what the subscription contains. The content of the subscription — the number of specialists, skills, connectors and training material — may change over time, as a rule by extension. Where a change materially and adversely affects an existing subscription, clause 19.2 applies: advance information and the option to terminate.

6.14. Promotional and introductory prices. Where a subscription starts at a promotional, founding-member or introductory price, the product page states how long that price applies and what price applies afterwards. Where the promotional price applies for the whole life of an uninterrupted subscription, that is also stated there; in that case the price is not increased under clause 6.12 for as long as the subscription runs uninterrupted.

7. Performance, access and updates

7.1. Performance of a digital product or online access generally begins automatically after successful payment, by e-mailed download link, account entitlement or other electronic means.

7.2. The product page must clearly distinguish between:

• the period of use of the downloaded copy;
• the period of online access to the Knowledge Base or Skill Hub;
• the period of entitlement to updates;
• the duration of any support.

The fact that one of these is “perpetual” does not automatically make the others perpetual. For a subscription, online access, updates and support run for as long as the subscription is active and paid for.

7.3. The Provider supplies the updates required by law or by the contract. Individual elements may change as a result of functional, security or platform changes, provided that the essential purpose of the product and rights already acquired are not disproportionately reduced.

7.4. A feature may change temporarily or permanently because of a change at a third-party platform — for example Google, Meta, OpenAI, Anthropic, WordPress or a browser. The Provider will make reasonable efforts to find a compatible solution but cannot guarantee that a third party’s service will remain unchanged.

7.5. Cancellation and rescheduling conditions for a consultation or coaching slot are set out in the offer. Where no separate condition applies, the User may request free rescheduling at least twenty-four hours in advance; for later cancellation the session may be treated as delivered, save in the case of proven exceptional circumstances or a mandatory consumer right.

8. Consumer right of withdrawal and termination

8.1. As a general rule a Consumer may withdraw from a distance contract within fourteen days without giving a reason, or terminate it in the case of a service contract. For services and digital content the period runs from the day the contract is concluded.

8.2. The Consumer may communicate a withdrawal or termination statement by any unequivocal statement, in particular by e-mail to info@genmarketer.hu, or by using the model form in Annex 1.

8.3. If the Consumer requests that performance of the service begin before the end of the fourteen-day period and expressly declares this, they may be required, in the event of withdrawal or termination, to pay an amount proportionate to the service performed up to the point of termination.

8.4. The right of withdrawal cannot be exercised in respect of digital content not supplied on a tangible medium where performance:

• began with the Consumer’s express prior consent;
• the Consumer at the same time acknowledged that they lose the right of withdrawal once performance begins; and
• the Provider gave the confirmation required by law.

If any of these conditions is missing, the Consumer’s right cannot be treated as lost.

8.5. For a fully performed service, the right of withdrawal or termination may cease where performance began with the Consumer’s express prior consent, the Consumer acknowledged the loss of the right, and performance has been completed.

8.6. In the event of valid withdrawal the Provider refunds the amount due within the statutory period, as a general rule within fourteen days, using the original means of payment, unless the Consumer expressly agrees to another method of refund.

8.7. After withdrawal the Consumer must cease using the digital content and must not make it available to third parties. The Provider may terminate account and download access.

8.8. Subscriptions. The fourteen-day right of withdrawal applies to the conclusion of the subscription contract, subject to clauses 8.3–8.5. Cancelling a subscription under clause 6.9 is a separate, contractual right that can be exercised at any time and is not limited in time; it stops future renewals but does not by itself trigger a refund of a period already started.

8.9. Renewals. A renewal charge is the continuation of an existing subscription contract and not the conclusion of a new distance contract. Where mandatory law nevertheless gives the Consumer a right of withdrawal in relation to a renewal, the Provider honours that right.

8.10. The practical steps, the statements used at checkout and the model form are set out on the Refund Policy and Right of Withdrawal page, which forms part of these Terms.

9. Voluntary 30-day satisfaction guarantee

9.1. Where the product page expressly promises a thirty-day satisfaction or money-back guarantee, the Consumer — and any Business User named in the offer — may request a refund of the purchase price within thirty calendar days of purchase by an unequivocal statement sent to info@genmarketer.hu. No professional justification is required; data needed to identify the order and the entitled person may be requested.

9.2. This voluntary guarantee does not restrict any statutory right of withdrawal, right relating to conformity, or other consumer right.

9.3. The voluntary guarantee may not be used fraudulently. The Provider may refuse a voluntary refund going beyond statutory rights where it can be demonstrated that:

• the same person, or a person acting with them, repeatedly applies a purchase-and-refund cycle to the same product;
• the content was, before the refund, shared, sold, copied in bulk or extracted without authorisation;
• a parallel chargeback or other double recovery is initiated in respect of the refunded purchase;
• a false identity, false transaction or other fraudulent circumstance is used.

Such refusal does not affect any mandatory statutory claim. The limits of the guarantee must be made clearly available alongside any “no questions asked” marketing statement.

10. Conformity and consumer rights

10.1. The Provider supplies digital content and digital services in conformity with the contract and with mandatory law.

10.2. In the event of non-conformity the Consumer may, in accordance with the applicable law, request that the service be brought into conformity, a proportionate price reduction, or termination of the contract where the conditions for this are met.

10.3. The choice, order, time limits, evidence and cost of remedies are governed by the mandatory consumer protection rules in force from time to time — in particular the Hungarian Civil Code and Government Decree 373/2021 (VI. 30.) — without prejudice to the mandatory rules of the Consumer’s country of residence.

10.4. The Consumer may report a defect to info@genmarketer.hu. The report should where possible include the order identifier, the product concerned, a description of the defect and, where relevant, a screenshot — but must not contain a password, token or other secret data.

11. Copyright and licence to use

11.1. The GENmarketer pages, training courses, videos, audio material, texts, skills, prompts, system instructions, knowledge bases, methodologies, schemas, templates, documentation, graphic elements and software solutions may be protected by copyright, database rights, trade mark rights or other intellectual property rights.

11.2. Purchase does not transfer ownership or copyright. Subject to payment of the fee and compliance with these Terms, the Provider grants a limited, non-exclusive, non-transferable and non-sublicensable right of use. For a subscription, that right of use lasts for as long as the subscription is active and paid for.

11.3. The licence entitles the User to:

• use the product for their own learning and internal business purposes;
• use the skills and workflows within their own business;
• use the independent marketing outputs created with them in their own work or in work for clients they lawfully serve;
• install on the permitted number of devices, tied to the seat;
• make reasonable internal backup copies where the technical solution allows.

11.4. Without express written permission it is prohibited to:

• pass on, publish, sell, rent or upload to shared storage the product, skill, prompt, system instruction, knowledge base, video, document or any substantial part of it;
• resell the source material as a training package, membership product, template or white-label product;
• copy, scrape or automatically extract the product in bulk;
• carry out prompt extraction or reverse engineering aimed at revealing system prompts, hidden instructions, source files or access-protection measures;
• use the product to train, fine-tune or build a general-purpose AI model, embedding database, RAG system, competing knowledge base or substitute product;
• remove copyright, origin or access-protection notices;
• circumvent licence limits, seat limits or technical protection.

11.5. It is not prohibited transfer where the User delivers to their own client a final marketing output created independently and containing no GENmarketer source material. However, handing over a skill file, prompt, knowledge base, system instruction or reproducible template is not a final output.

11.6. Open-source or third-party components are governed by their own licences.

11.7. Error reports, feedback or development suggestions sent voluntarily by the User may be used by the Provider free of charge and without limitation in time or territory to improve the product, provided that no personal data or confidential client material is published and that the User’s existing intellectual property rights are not appropriated.

11.8. In the event of unlawful use the Provider may require the infringement to cease, the content to be removed and access to be terminated, and may claim compensation for demonstrable damage and reasonable enforcement costs.

12. User content and AI output

12.1. The User retains the rights in their own lawfully entered data, briefs and content, granting the Provider only the technical right of use necessary to perform, secure and debug the service.

12.2. The User warrants that they are entitled to use the data entered or connected, and that they hold the authorisations required to handle the data subjects, clients, advertising accounts and content concerned.

12.3. The User must not upload unnecessary special category data, passwords, card data, private keys, access tokens or client data for which they have no adequate legal basis.

12.4. Rights in AI-generated output may depend on the terms of the AI platform used and on applicable law. The Provider does not guarantee that every output enjoys exclusive legal protection or is free of third-party rights.

13. Connectors and external platforms

13.1. A connector is a technical connection that accesses the User’s own — or lawfully delegated — Google, Meta or other platform account with the User’s permission.

13.2. To use a connector the User must also comply with the terms of the external platform concerned. GENmarketer does not become a representative of Google, Meta or any other external provider, and does not guarantee their continuous availability.

13.3. The User may only connect accounts to which they have lawful access and appropriate authorisation. For agency or client accounts, the User must obtain the necessary mandate and data-processing authorisation from the client.

13.4. An audit, report, recommendation or preview produced by a connector does not constitute automatic live execution. Launching an active campaign, changing budgets or bids, publishing an advertisement, uploading a Customer Match or other audience, changing measurement settings, deleting data or any other significant operation may only be carried out where the feature is available and the User has unambiguously approved that specific operation.

13.5. Before any live operation the User must check at least the account, campaign, objective, spend, targeting, creative, scheduling and measurement settings.

13.6. Using one client’s advertising or business data for the benefit of another client, for profiling, retargeting or database building, is prohibited.

14. Acceptable use and prohibited conduct

The User must not use the service:

• for unlawful, misleading, fraudulent or harassing purposes, or otherwise in breach of another’s rights;
• to create spam or unsolicited communication;
• to produce content that infringes intellectual property, personality or data protection rights;
• to circumvent seat limits, licence limits, rate limits or technical protection;
• to attack, overload or scrape the service or its infrastructure;
• to build a competing knowledge base, training package or substitute product from GENmarketer source material.

15. Abuse detection, suspension and review

15.1. To protect the security, capacity and licence terms of the service and other users, the Provider may log minimal usage and security events, and may detect probable account sharing, automated abuse or rate-limit circumvention using pseudonymised signals. Details are set out in the Privacy Policy.

15.2. A single IP address, device or user-agent signal does not on its own result in permanent automatic exclusion. The Provider reviews the circumstances by a human wherever possible.

15.3. For a non-urgent, remediable breach the Provider notifies the User, identifies the conduct objected to, and allows a reasonable period for it to cease.

15.4. The Provider may restrict access temporarily without prior notice where immediate action is necessary to avert a data, account or system security risk; to stop unauthorised access or an attack in progress; to prevent a significant breach of platform rules, law or third-party rights; or to avoid disproportionate harm to another user or to the Provider.

15.5. The Provider informs the User of the restriction and its reason without undue delay, unless prohibited by law, official instruction or security interest.

15.6. The User may request human review at info@genmarketer.hu. The Provider lifts the restriction once its cause no longer exists.

15.7. In the event of a serious or repeated breach the Provider may terminate the contract. Termination does not affect a Consumer’s mandatory rights, a lawfully obtained downloaded copy, or a legitimate refund claim, except where the right of use may lawfully be terminated because of the infringement.

16. Availability and support

16.1. In the absence of a specific SLA commitment, the Provider does not guarantee uninterrupted availability, but makes reasonable efforts to fix faults and to give advance notice of planned maintenance.

16.2. The service may depend on hosting, payment, AI, advertising and other external providers. The Provider is liable for outages within their control only in accordance with the mandatory rules applicable to it.

16.3. Support is available at info@genmarketer.hu. A response time is guaranteed only where the offer or a separate SLA expressly provides for it.

17. Liability

17.1. The Provider does not exclude or limit its liability where this is prohibited by law, in particular for intentional damage, for breach of contract causing loss of life or damage to physical integrity or health, or in respect of mandatory consumer rights.

17.2. The User is responsible for their own business decisions, for reviewing output, for approving live operations, for complying with platform rules and for the lawfulness of the data they enter.

17.3. The Provider does not guarantee any particular revenue, advertising result, ranking, platform approval or business success.

17.4. Towards a Business User — save as set out in clause 17.1 — the Provider’s aggregate liability for the product or service causing the damage is limited to the net fees actually paid in the twelve months preceding the damaging event, or, for a one-off product, to the purchase price. Towards a Business User the Provider is not liable for lost profit or indirect consequential damage, except in the case of intentional or grossly negligent conduct.

17.5. Nothing in this limitation of liability may be construed as impairing a Consumer’s mandatory rights.

18. Complaints and dispute resolution

18.1. Complaints may be sent to info@genmarketer.hu or to the Provider’s postal address. A complaint should where possible include the User’s name, e-mail address, order identifier and a description of the complaint.

18.2. The Provider answers a written consumer complaint in writing, on the merits and in a verifiable manner, as a general rule within thirty days. If a complaint is rejected, the Provider states the reasons and the remedies available.

18.3. A Consumer resident in Hungary may turn to the conciliation board competent for their place of residence or stay. The current list of boards is available at bekeltetes.hu.

18.4. A Consumer resident in another EEA country may, in addition, use the alternative dispute resolution (ADR) body competent in their own country, in accordance with the local rules applicable to them. The Provider cooperates with the acting conciliation or ADR body in order to resolve consumer disputes.

18.5. The former EU Online Dispute Resolution (ODR) platform is no longer in operation, and these Terms therefore do not refer to it.

18.6. The User may complain to the competent consumer protection authority, or enforce their claim before a court. These Terms do not restrict a Consumer’s right to their lawful forum.

18.7. This contract is governed by Hungarian law, without prejudice to the mandatory protective rules of the country in which the Consumer is resident.

19. Amendment of these Terms

19.1. The Provider may amend these Terms as a result of changes in law, security, technology, platforms, products or business model.

19.2. The Provider informs the User on a durable medium at least fifteen days in advance of an amendment materially affecting an existing continuing contract — including a subscription — and explains the option to terminate. A shorter period may be applied in cases of security or legal urgency, stating the reason. For a change of the subscription price, the longer notice period in clause 6.12 applies.

19.3. An amendment may not retroactively withdraw a licence already acquired for a one-off digital product that has been paid for, and may not restrict a mandatory consumer right.

19.4. Earlier versions are available on request at info@genmarketer.hu.

20. Final provisions

20.1. If any provision of these Terms is invalid or unenforceable, this does not affect the remaining provisions. In place of the invalid rule, mandatory law and the lawful solution closest to the parties’ original economic purpose apply.

20.2. Delay in exercising, or a single failure to exercise, a right of the Provider does not constitute a waiver.

20.3. The related Privacy Policy, Refund Policy and Right of Withdrawal and Imprint contain information supplementing this document. The data deletion information is a separate, directly referenceable chapter of the Privacy Policy.

Annex 1 — Model withdrawal / termination form

Complete and return this form only if you wish to withdraw from or terminate the contract:

To: Tibor Szántai, sole trader
Address: Simon István utca 4/2, 4033 Debrecen, Hungary
E-mail: info@genmarketer.hu

I hereby give notice that I exercise my right of withdrawal / termination in respect of the following product or service:

Name of product/service: ……………………………………….
Date of order: ……………………………………….
Order identifier: ……………………………………….
Name of consumer: ……………………………………….
Address of consumer: ……………………………………….
E-mail address of consumer: ……………………………………….
Date: ……………………………………….
Signature (only for statements made on paper): ……………………………………….

Annex 2 — Statements to be used at checkout

The following are presented as separate checkboxes, not pre-ticked:

• “I have read and accept the Terms and Conditions.”
• “I have read the Privacy Policy.”
• For a subscription: “I understand that this is a recurring payment, that my payment method will be charged automatically at the start of each billing period, and that I can cancel at any time in My account.”
• For immediate delivery of digital content: “I expressly request that performance of the digital content begin before the end of the 14-day withdrawal period.”
• For immediate delivery of digital content: “I acknowledge that once performance begins I lose my right of withdrawal, where the statutory conditions for this are met.”

The system retains the version of the statement text, the time, the order identifier and evidence of acceptance.